SEO Consultant vs. Freelancing SEO: What’s The Difference?

At some point, every business owner needs to make the decision between hiring an SEO consultant or hiring a freelancer.

As someone who has blogged about which is the best option for your business, I’m glad to share that this article will help you decide whether you should hire an in-house expert or an external freelancer.

The Difference Between SEO Consultants and Freelancing SEO

As a business owner, you may be wondering what the difference is between an SEO consultant and a freelancing SEO. Here’s a breakdown of the key differences between these two types of professionals:

SEO Consultants:
-Are typically hired by larger companies that have the budget to invest in long-term SEO strategies
-May have a team of people working under them to implement various SEO tactics

-Can be more expensive than freelancers since they usually have years of experience and offer more comprehensive services

Freelancing SEO:
-Are often hired by small businesses or startups that need help with their SEO but can’t afford to hire a full-time consultant

-Work independently and can customize their services to fit the needs of their clients
-Are usually more affordable than consultants since they don’t have the same overhead costs

What is an SEO Consultant?

An SEO consultant is a professional who specializes in optimizing websites for search engines. A typical SEO consultant will have a deep understanding of how search engines work and what factors they use to rank websites.

They will use this knowledge to help their clients improve their website’s ranking on search engine results pages (SERPs). Often, an SEO consultant will also have experience with other digital marketing channels such as pay-per-click (PPC) advertising and social media marketing.

What is a Freelance SEO?

A freelance SEO is someone who offers their services to businesses on a contract basis. This means that they are not employed by the company full-time, but rather work with them on a project-by-project basis.

Freelance SEOs typically have a wide range of skills and experience, which they can use to help businesses improve their website’s ranking in SERPs. Often, freelance SEOs will work with other digital marketing consultants to provide a comprehensive service to their clients.

Freelancer SEO Pros and Cons

There are pros and cons to hiring a freelance SEO versus an SEO consultant. It really depends on your needs as a business owner or website manager. Here are some things to consider when making your decision:

Pros of Hiring a Freelance SEO:

-You can usually get started with a lower budget than if you were to hire an SEO consultant.
-A freelancer is typically more flexible with their time and can usually work around your schedule more easily.

-You may have more control over the project since you are working directly with the freelancer.

Cons of Hiring a Freelance SEO:
-There is no guarantee of results since you are working with an individual rather than a company.
-A freelancer may not have the same level of experience or knowledge as an SEO consultant.
-It can be more difficult to hold a freelancer accountable for results since they are not employees.

How to Hire a Freelance SEO Consultant

If you want to improve your website’s search engine ranking, you may be wondering if you should hire a freelance SEO consultant or an agency. Both have their pros and cons, so it’s important to understand the difference before making a decision.

Here are some things to consider when hiring a freelance SEO consultant:

  1. What is your budget?
  2. What are your specific needs?
  3. How much time do you have to devote to SEO?
  4. Do you need someone who can also do other digital marketing tasks?

Here are some things to consider when hiring an agency:

  1. What is your budget?
  2. What are your specific needs?
  3. How much time do you have to devote to SEO?
  4. Do you need an agency that specializes in a certain area of SEO?
  5. Are you looking for a long-term relationship or a one-time project?

Tips for Finding the Best Freelance SEO Expert for Your Project

When it comes to finding a freelance SEO expert, there are a few things you’ll want to keep in mind. First and foremost, you’ll want to find someone with experience in the field who can provide you with a portfolio of their previous work.

Secondly, you’ll want to make sure that the person you’re working with is communicative and responsive to your needs. Finally, you’ll want to get a sense of their overall approach to SEO and whether or not it aligns with your own.

Software developer, Website designing programmer teamwork coding a project.

Here are a few tips to help you find the best freelance SEO expert for your project:

  1. Start by doing a search online.

There are several ways to find potential candidates for your project, but one of the easiest is to simply do a search online. Try searching for terms like “freelance SEO expert” or “SEO consultant” and see what comes up. You can also check out job boards or freelancer platforms like Upwork or Fiverr.

  1. Ask for recommendations from people you trust.

If you have any friends or colleagues who have worked with an SEO freelancer before, ask them for recommendations. They may be able to point you in the right



I'm Mueez Jahan and I'm a little bit strange and I've a passion and all things. I'm a creative thinker and a problem solver I enjoy writing and researching. whether it's writing poetry or articles and content writing. I write words and it'll help to motivate you and connect with the community.

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